Learn how to simplify and improve your ongoing reporting with scorecards. WebTrends new Digital Marketing Optimization group will show you how to extract data from WebTrends, and then format and organize your data into meaningful reports. This discussion will cover:

* Simplified data extraction with WebTrends ODBC driver
* Examples of scorecards that add value
* Excel features and functionality
* Tips and tricks

This session is ideal for users who want to make their reporting process more efficient and improve the overall impact of their reports on business decisions.

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